PRINT DESIGN

Museum of Vancouver

Museum of Vancouver print design by CM Graphic Design
Museum of Vancouver print design by CM Graphic Design
Grey Natives print design by CM Graphic Design
Pasta Ortaggio print design by CM Graphic Design
Wedding print design by CM Graphic Design
BC Travel Planner magazine designed by CM Graphic Design
Whonnock Apiary print design by CM Graphic Design

This is a self directed proposal for a mailer  advertisement for the Museum of Vancouver "You Say You Want A Revolution" permanent exhibit. The exhibit displays what Vancouver was like during the 1960's-1970's. Vintage clothes, games, popular music and TV are on display, as are pieces expressing popular social movements and subcultures common during those decades. With the idea that most ad mail is immediately thrown out, a design was made that was eye catching and fun and engaging for the recipient. The mailer consists of two circular card-stocks layered on top of each other. The top layer features psychedelic colors and images, ad copy, as well as a 70's styled mannequin with a die cut hole where her shirt is. The bottom layer features a number of popular fabric swatches from the 60's and 70's. The two layers would be attached to each other at a small point in the center with a small metal pin, allowing the bottom layer to spin under the top layer - exposing the fabric swatches through the die cut area. This gives the illusion that the mannequin's shirt is changing as the wheel spins. This creates an eye catching fun and interactive experience for the recipients of the mail, encouraging them to further explore what the Museum of Vancouver has to offer.